Scottish Rugby Union president Andy Irvine believes a new ticketing policy for the autumn Test series can help herald a new era for the game north of the border.
The SRU have launched an 'early-bird ticket scheme for the three-game series which includes matches against New Zealand, Argentina and Samoa in November.
Irvine said: Scottish rugby ended last season on a high with victories over the Barbarians and Romania and the team were playing with a smile on their faces.
Scotlands opposition at Murrayfield this autumn will whet the appetite of any rugby fan.
The All Blacks are unquestionably the best team in the world at present on the back of their series victory over the British and Irish Lions.
The new initiative will allow a family of four to watch the three matches for a total of £130.