From the Wales fly-half’s perspective, it is all about one word - winning.

Wales will carry plenty of baggage with them into tomorrow’s Millennium Stadium showdown, having lost their last 20 Tests against the All Blacks and conceded almost 700 points.

Wales last toppled the All Blacks in 1953, barely six months after Queen Elizabeth II’s coronation and Sir Edmund Hillary conquered Everest.

And Jones has experienced the pain of defeat more than most at New Zealand’s hands, having failed on seven previous occasions to claim world rugby’s most prized scalp.

But his desire has not diminished, admitting: “It’s exciting, another brilliant occasion at the Millennium Stadium against New Zealand.

“International sport though, is all about winning, and that is the challenge for us.

“It is quite easy to prepare yourself to play against the All Blacks. I’ve enjoyed all the games I have played in against New Zealand.

“They’ve always been physical, and New Zealand always try to play with width and tempo. I’m sure it will be the same on Saturday.

“But as a player, you want to be successful and you go into the game with the belief you can win.”

Tomorrow’s encounter will be the 19th Test for Wales since New Zealander Warren Gatland took charge in late 2007.

He has registered 13 victories, but only one win - against Australia last year - has been at the expense of a southern hemisphere super power.

New Zealand though, are on Gatland’s radar four times during the next 12 months, with such regular exposure viewed as critical preparation for Wales’ 2011 World Cup campaign.

Jones added: “We’ve grown as a team, and since Warren has come on board we’ve experienced a bit of success.

“In the Six Nations last season we didn’t achieve what we wanted to, but our performances still went in the right direction.

“From playing well, and the coaches continually raising the bar, that is how you get confidence and belief. You get challenged in this environment.”